“Go To Market is not just about choosing whether I should do Facebook ads or TV ads or a referral program, expand your horizons and think about how to create a brand for your startup.” One of the few things most commonly heard amongst entrepreneurs is the want to build and develop an effective GTM… Continue reading Developing a winning GTM Strategy
The art of connecting people with one another and the service you offer. “Always remember that you are the biggest contributor of your community.” ~Arbab Usmani If you are serious about your startup, the ultimate hack to success is to give equal attention to both content and building a community. What your startup really needs… Continue reading Online Community – A Marketing Channel for Startups
Increasing awareness to flourish in the business industry. “Tax and regulatory strategies deserve equal attention for two reasons. First, for effective planning and second, to make the most of your business.” ~ Suraj Malik Understanding and Comprehending startup laws may not be a piece of cake but they are surely on all of our checklists.… Continue reading Tax and Regulatory Strategies for Startups.
“Ideas are teasers of the possible future; making ideation the primal step of Futuring 🚀!” ~Suyog Sunil Risbud The best part about ideation is that it can never be used up. In fact, the more you use creativity, the more you have it! When it comes to ideating, you not only get the opportunity to… Continue reading Creative Ideation for Innovation | Experiencing the art of doing things.
A detailed guide to deciding and creating your very own Public Relations startup strategy. The key is to bring value to your target audience and make sure that your story hooks the media from the very beginning. Dive into various tips and techniques to get your PR right!
The term branding goes beyond the meaning all of us entrepreneurs assume it holds. It is essential for product recognition and creating value in the market. Gibson Biddle, the former CPO of Netflix talks about why it is important for businesses and what are the two models of branding that will help us to get a jumpstart on the path of success.
A dive into the principles of Value Creation in the business market. A webinar that makes all the budding entrepreneurs realize the need to focus on their passion instead of the money generated.
In 2007, the Government of India set up a new branch called the Ministry of Micro, Small and Medium Enterprises. This ministry envisions a bright future for the MSME sector- they’d like to grow and develop the sector to their full potential. To do so, they’ve put in place various policies and methods of funding… Continue reading Policies & Funding for MSMEs
Is your business going to be a huge one or a mediocre one? “The job of strategy is not to tell you what to do, but what not to do.” Customer Validation and Product-Market fit are two terms that may sound easy but are tricky when it comes to implementation. We often hear of startups… Continue reading Customer Development and Product Market Fit | HS Live 2.0
The ability to understand the new shift in marketing. “Marketing isn’t just creation and promotion, it is a process as well.” ~Neil Patel Marketing is no less than an act of putting the customer on a transformation journey through the product/service offered. While it may sound easy, there is a whole process that is to… Continue reading Marketing Strategies | HS Live 2.0
Being grounded on Why you want to be an entrepreneur is the only way to succeed. “Growth Strategy is about making choices; it’s about deliberately choosing to be different.” ~Michael Porter While business is always hard and fast for entrepreneurs, these times of pandemic are not making anything easier. Entrepreneurs are always finding ways to… Continue reading Growth Strategies – Pushing Past the Finish Line.
The things that we worry the most about in business are often the easiest. The second session presented by Headstart Live 2.0 was as insightful and informative as the very first one! This time we had with us Mr. Srish Agrawal who has been known to be in the business industry for the last 15 years. He… Continue reading Branding and Digital Transformation | HS LIVE 2.0