During the lockdown it was our local businesses (Kiraanawaala) who have helped us in these difficult times.
As our roots lie in local entrepreneurship, our branches reach out to the rapidly digitizing online space.
We are always looking for a fusion that can benefit vendors and customers equally.
“Poor cash-flow management is causing more business failures today than ever before.” – Philip Campbell, a CPA and former CFOs in several companies and author of Never Run Out of Cash. Cash flow is something everyone worries about and as a startup, you’re usually on top of your cash flow all the time. With COVID,… Continue reading Founders’ Guide to Thrive: Managing Cash Flow
State: Haryana Language: Hindi, English, Haryanvi Population: 8,76,900 (2011) Climate: Sultry, semi-arid Food: Singri ki Sabzi, Kadhi Pakora Places to Visit: Kingdom of Dreams, Sultanpur National Park, Leisure Valley Park, Sheetla Mata Mandir, Loha Garh Farms, Biodiversity Park Aravali Industry Specialization: Fintech, IT, Software, Automobile, Corporate Birthplace: Rivigo (A billion-dollar logistics startup) Gurgaon, also… Continue reading Exploring the Ecosystem’s Kingdom of Dreams: Gurugram
“Go To Market is not just about choosing whether I should do Facebook ads or TV ads or a referral program, expand your horizons and think about how to create a brand for your startup.” One of the few things most commonly heard amongst entrepreneurs is the want to build and develop an effective GTM… Continue reading Developing a winning GTM Strategy
In conversation with Intuit Circles and Headstart, Arjun Pillai, Founder & CEO of Insent.ai, talks about how to think about the optimal pricing strategy for SaaS products in the overly-competitive B2B marketplace. Arjun kicks us off with a, “It is not a standalone strategy.” Your pricing strategy affects multiple other strategies that you will work… Continue reading Founders’ Guide to Thrive: Arjun Pillai’s Cardinal Rules in Saas Pricing
The art of connecting people with one another and the service you offer. “Always remember that you are the biggest contributor of your community.” ~Arbab Usmani If you are serious about your startup, the ultimate hack to success is to give equal attention to both content and building a community. What your startup really needs… Continue reading Online Community – A Marketing Channel for Startups
Meet Plutomen Technologies & Reelo! Two startups from Ahmedabad, they embody the spirit of the ecosystem in their city. Read more about the Ahmedabad ecosystem here. Plutomen Technologies Ahmedabad, which has today evolved as a startup destination with unique talent, is no less than a hub for successful startups. The ecosystem consists of people that… Continue reading Exploring Ahmedabad with Plutomen & Reelo
The best way to learn is to learn from other’s experiences. In this week’s edition of Founders’ Guide to Thrive in association with Intuit Circles, we spoke to Rohit Bhatnagar, Co-founder, GaragePlug, member of Intuit Circles, about his journey and how having a supportive community has helped him through COVID. GaragePlug is a pioneer in… Continue reading Founders’ Guide to Thrive: The Journey of GaragePlug
State: Gujarat Language: Gujarati, English, Hindi Population: 55,70,000 (2011) Weather: Hot, semi-arid, and little rain Food: Dal Dhokli, Khandvi Places to Visit: Sabarmati Ashram, Kankaria Lake, Jama Masjid, Bhadra Fort, Adalaj Stepwell Industry Specialization: Automobile, textile, pharmaceutical, dairy Ahmedabad is one of the fastest-growing cities in India and is a centre for technology, education, and… Continue reading Khandvi, Dhokla, and Startups: Ahmedabad
SARS-COV-2, or as we affectionately call it- COVID-19, has put a lot of things into perspective for us all. It has pushed us to relook at things, with new vigour and zeal while also appreciating the circumstances and opportunities we already have available to us. As problematic as the current situation may be- it hasn’t… Continue reading Founders’ Guide to Thrive: How to launch a Product during COVID/Crisis Times
Customer development is the formal process of identifying potential customers and figuring out how to meet their needs. It can help startups to build an end-to-end solution and eventually scale up into a large corporation. Let’s take a look at how Customer Development works. Idea – It all starts with an idea of a service… Continue reading Founders’ Guide to Thrive: Customer Development
‘Product Market Fit’ has been a frequently-used, yet a fairly vague term in the startup ecosystem. The idea, though powerful, is used differently in different contexts. So what exactly does ‘product-market fit’ mean and why do we keep hearing about it in our day to day lives? What is Product-Market Fit? According to research conducted… Continue reading Founders’ Guide to Thrive: Product Market Fit